Every Enquiry Answered In Under a Minute.
Pick your industry — a prospective customer has just filled in the website enquiry form. Press Submit Enquiry and watch the MCEL system acknowledge, categorise, track and route it, while the clock runs. All businesses are fictional.
Website Enquiry Form
Submitted at 14:03 by a prospective customer.
What Happens Automatically
Each step is logged with a timestamp — nothing depends on someone checking an inbox.
The Lead Dashboard the Owner Sees
Every lead shows when it arrived, when it was acknowledged, who owns it and what happens next.
New
Acknowledged
Needs human reply
Call booked
Won
Closed
Acknowledgement time for every enquiry — day or night.
Of leads tracked with an owner, a status and a follow-up deadline.
Enquiries left sitting in a shared inbox with nobody responsible.
Liked the demo? Here is the real thing
That was a demo. Here is the real system, and two businesses already running it.
Lead Capture & Customer Response
One system catching every enquiry from website, email, WhatsApp, chat and social — replying immediately and organising each lead.
See the service → Case studyCladdagh Aesthetics
From a 40% response rate to every enquiry answered — three-minute replies, 31% more bookings.
Read the case study → Case studyShopify Retailer
34% more abandoned carts recovered and six hours a week saved.
Read the case study →More Than a Chatbot.
MCEL builds the workflow around your forms, inboxes, CRM, notifications and approval process. This is an example workflow — every MCEL system is configured around the client's actual processes, tools and approval rules.
Interactive demonstration — all businesses, people and enquiries are fictional.